News
Today we are recognizing Keith Mitnik’s best selling book Don’t Eat the Bruises for reaching 100 customer reviews.
The book covers Keith’s insights from his work as lead litigation strategist at Morgan & Morgan, creating ideas and then testing them on a wide variety of cases through the firm’s rapidly expanding nation-wide law firm. It provides Keith to test his ideas in a wide variety of venues throughout the country, through many different lawyers, and in cases ranging from “minor impact” auto claims and premises liability cases to medical malpractice, tobacco litigation and beyond. Many of the concepts in the book address practical skills during voir dire, opening statement, case framing and damages.
Readers have found Don’t Eat the Bruises to be one of their favorite Trial Guides books, indicated by very positive customer feedback to our staff, high sales, many success stories, and written customer ratings and reviews. Throughout the first 100 reviews, Don’t Eat the Bruises has achieved a 4.9 star rating.
Trial Guides is announcing a new customer success story for one of the largest personal injury verdicts of 2023.
Trial Guides Founder Aaron DeShaw has obtained a $77.5 million verdict in a recent amputation case using multiple influences from Trial Guides. His $77.5 million compensatory damages verdict is the largest personal injury verdict in Oregon history, and believed to be the highest single leg amputation verdict in the United States. As with other customer success stories, we asked Aaron for some insights on how he obtained the verdict that might help other Trial Guides customers.
Trial Guides contributing author uses lessons from Don’t Eat The Bruises, Trial by Human, and Witness Preparation for an outstanding plaintiff outcome. This verdict is considered one of the largest slip and fall jury verdicts for a lumbar spine injury that did not result in quadriplegia.
In Hidalgo County, Texas, attorneys Michael Cowen and Malorie Peacock of Cowen Rodriguez and Peacock obtained a just multimillion-dollar verdict for the widow of a man who died during a trench collapse. Read more about how they obtained the verdict.
A jury in Dallas County Texas recently returned an $84 million verdict against U-Haul Corporation in a negligence case for failure to inspect, warn of dangers, and repair its trucks. Plaintiff's trial attorneys Marquette Wolf and Ted Lyon of Texas argued the case.
Attorney Wolf patterned his arguments after the "Reptile" research in David Ball and Don Keenan's newest book, Reptile: The 2009 Manual of the Plaintiff's Revolution. When used in conjunction with the technique outlined in Rules of the Road, this research has the power to negate tort reform. Wolf suggested to the jury that corporations must follow the rules, and added that corporations know how to be careful, but only choose to do so when protecting their money rather than people.
Attorney Chris Stombaugh of Wisconsin recently obtained a $7.05 million verdict on a construction site accident verdict in Iowa. He credits a substantial factor of his success to David Ball's "Uber Rule" discussed in his Trial Guides Welcome to the Revolution CLE.
In his own words:
"I listened to your Trial Guides presentation [Welcome to the Revolution].
In his book Polarizing the Case, Rick Friedman teaches us not to fear allegations or insinuations that our client is malingering or exaggerating injuries. Instead he provides, in his own words, "a guidebook for wrapping the malingering defense around the neck of the defense lawyer and strangling him with it."
Here is what one young lawyer did with his copy of Polarizing the Case:
Rules of the Road is the nation's best selling book for lawyers on proving liability. Lawyers regularly let us know how well it works. The following is one story we recently received:
"If you read no other book, Rick Friedman's Rules of the Road, is mandatory reading. I would suggest you read it prior to conducting discovery.
Rules of the Road is the nation's best selling book on proving liability. Lawyers regularly let us know how well it works. The following is one customer success story we recently received:
"If you read no other book, Rick Friedman's Rules of the Road, is mandatory reading. I would suggest you read it prior to conducting discovery.
We recently received the following lawyer success story using the methods in David Ball on Damages.
"Sussex County is rural and is arguably one of the most conservative counties in N.J.. Last night at 6pm following an 8 day trial and a 3 hour deliberation, the Sussex County Jury returned a verdict of $1.25m! This represents one of the largest personal injury verdicts in county history and will be front page news tomorrow. Our client Jill Yucius (age 27) sustained an injury to her low back requiring fusion surgery and sustained an injury to her shoulder requiring arthroscopic surgery following an auto accident. The defense attorney had valued the case at less than $200,000...
Trial Guides received the following customer success story from David Ball.
"I just wanted to follow up with you regarding the method described in your book, CDs and seminars on Damages. Thank you for your help.
When I went to the ATLA Damages College I had already read your book on Damages, and listened to your CD. I was comfortable with your method and was looking to refine my skills. The case I worked on at the ATLA Damages seminar was a dental malpractice case where an oral surgeon severed my client's lingual nerve while extracting a lower wisdom tooth, leaving half of his tongue permanently numb.